Can brands truly support social issues? A Gillette and Nike case study.
How ethical is Nike? | Ethical Consumer
Why Nike was right to feature Colin Kaepernick in its controversial new ad | Reuters Events | Sustainable Business
Nike Partners with 13 Women Athletes to Bring Equality to Sports
Big brands take a stand and support #BLM | The Lighthouse
Nike Does It: Embracing Controversy And Deepening Customer Relationships
Nike CEO Describes How Company Responds to Social Issues, Controversy
Nike Issues Black History Month Collection And Announces Grantees – VIBE.com
What You Can Learn from Nike Branding Strategy | Rival IQ
10 brand campaigns that took a stand on social issues
/cdn.vox-cdn.com/uploads/chorus_asset/file/12787667/Screen_Shot_2018_09_04_at_4.30.23_PM.png "The Nike boycott over Colin Kaepernick, explained - Vox")
The Nike boycott over Colin Kaepernick, explained - Vox
Nike historically finds success endorsing social issues in ads
Nike "Until We All Win" campaign — Deja Corprew
Dream Crazier: How Nike Thrives on Social Issues Based Marketing - Determ
10 campaigns with a political twist – DW – 09/05/2018
Dream Crazier: How Nike Thrives on Social Issues Based Marketing - Determ
Colin Kaepernick 'Dream Crazy' Ad Wins Nike an Emmy - The New York Times
Nike, Colin and the Power of Advertising - ON Advertising - Phoenix Advertising Agency
Nike is saying 'Don't Do It' in a message about racism in America | CNN Business
Nike and Kaepernick: The Dilemma of Corporate Social Activism - Impakter
A Brief History of Nike Using Advertising to Address Social Issues
Dream Crazier: How Nike Thrives on Social Issues Based Marketing - Determ
